Wanderlust, with “Trespassing!”

 

So the other day, a friend posted a Luftansa ad on Facebook with the caption, “this is the Nepal I love!” The post popped up in my feed, although it had nothing to do with me.

I clicked on it. The ad follows a Nepali fashion designer from New York back to Nepal as part of a “wanderlust” ad series by the airline. She goes to familiar places in Kathmandu, and then poses in front of the Annapurna mountains. And then, she eats a meal with some women who start to look very familiar – so familiar that I don’t recognize them in this context. And then, a teenage boy runs off of the roof of a house. His feet patter over the corrugated tin over our kitchen, which I had installed last summer to fix a leak over our cooking fire.

THAT’S MY HOUSE!!!! I start yelling. Luftansa decided to make an ad about wanderlust, and out of the ENTIRE GLOBE, they picked MY HOUSE IN NEPAL!!! I watch again. You can see Aamaa sitting right there on the porch with a white towel on her head. Have a look for yourself:

The colors of home – LUFTHANSA?!  I don’t think so!  Aamaa and Bishnu and I painted those colors!!  As my friend Bess says…trespassing!  You guys, this video has well over 3 million views.  Now, next question: who has a friend at Luftansa?  I think we should look in to a new corporate partner, no?

Go ahead and send your ideas my way…laura@jevaia.org.

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